Why are mobile apps and mobile-friendly website a necessity for real-estate business
Gone are the days when you needed a newspaper listing and a pen and wander around the area for house hunting. With the advent of digitization, the real-estate business scenario has to change by leaps and bounds. Just like every other business, it has become mandatory for real-estate business to embrace the path of mobile apps and responsive websites.
To find a property or house today, all you need is an internet connection and real estate apps. Having an app and a responsive website significantly increase your chances of being more successful and reach a wider target audience. A mobile-friendly site and an app simplifies user experience and adds extra tools and options that a normal website cannot provide. Therefore, such technological changes is necessary in this industry.
Benefits of
Real-estate mobile app/mobile-friendly website
Faster property search
Using these applications helps the user to check out all the property listings on their devices from anywhere. All necessary details about the property like price, area, images etc. will be retrieved easily through the app and website. This faster and easier search will improve customer experience as well as attract new customers.
Geo-location specification
Real-estate apps and websites take into consideration the user’s current location. The geo-location specification enables the app/website to show nearby properties available and helps customers reach directly to the location. It allows users to scroll through latest listings in the area and high-resolution images of the available houses.
Highly interactive
Mobile apps and responsive websites are loaded with various interactive features. Users can search for a property of their choice by merely entering search criteria as per their preferences and get the results. They can select the information derived and compare to find the best deal available. There are other additional features like live chat, SMS, e-mail and call services that help you connect with agents and realtors directly.
Enable push notifications
These apps/websites make the buying and rental process more streamlined. One can enable push notifications, which sends instant notifications to registered users when a new listing comes up or when there is a change in price. This helps customers to negotiate better with the realtor or owner of the property. Such notifications also helps realtors to highlight the promotional schemes to enhance sales. It is a cost-effective method as compared to advertising through different mediums.
Enhances speed of sales process
Calculation of EMI and other aspects of the property is very crucial. If there is a loan calculator featured within the app or website, it will help users to calculate their payments easily, which will enhance the user-experience as well fasten the transaction process.
Reaching a wider audience is the main aim of this industry today, as this will lead to business growth. Having a robust technological setup helps the real-estate business to build a powerful brand identity. This will help the business in giving a tough competition to its competitors as well as bring in new customers. It is a wise choice to develop a powerful and user-friendly app for enhancing the growth of your business.
Looking to expand your real-estate business by building a brand new application or a mobile-friendly website and need a trusted partner to discuss your project, feel free to contact us at info@pasinfotech.com. We will be happy to help!
